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	Farmer Information Management Practical way to build farmer database Start with available data Facility to import data from MS Excel Easy interface to input data Search Facility to locate any farmer   Data Analysis List farmers based on parameters like acreage, location, crops grown etc. Track brand usage Identify bulk purchasers Track changing crop pattern Capture farmers' package of practice Obtain reports in graphical format Output of key reports are integrated with geographical maps   Identify Key Customers Set parameters relevant to your organisation for ranking farmers. This one time activity will enable ranking of all farmers on a scale of 1-10 Ranking report can be used to list key farmers Ranking customers is the first step towards a dedicated Customer Loyalty Program   Contact Program - Monitor Field Activities Generate list of farmers based on parameters like location, crop type, acreage etc and use suitable communication channel (Mailer, SMS, Telemarketing) to reach them Field activity report will provide details of farmers contacted - ensure that Contact Plan is on target Generate reports to see list of farmers contacted pre-season Generate list of farmers not contacted since the last n months   Home | About CRM Agro | Features| Consultancy | Company | Contact © Copyright 2007, Certainty Software Solutions Pvt. Ltd. All rights reserved.